Director, Advocacy, Marketing & Communications

United Nations Development Programme (UNDP) New York, United States

About UNDP

UNDP is the leading United Nations organization fighting to end the injustice of poverty, inequality, and climate change. Working with a broad network of experts and partners in 170 countries, UNDP helps nations to build integrated, lasting solutions for people and planet.
Under the leadership of the Administrator, UNDP is undertaking an exciting new journey in influencing countries’ development paths and strengthening new frameworks for development and climate change across the globe. UNDP’s Strategic Plan is designed to support national governments to eradicate poverty in all its forms and dimensions, accelerate structural transformation and build resilience to shocks and crises.
To respond to these issues, and focus its resources and expertise to deliver on the 2030 Agenda, UNDP has identified a set of approaches called the Signature Solutions:
  • Keeping people out of POVERTY
  • GOVERNANCE for peaceful, just, and inclusive societies
  • Crisis prevention and increased RESILIENCE
  • ENVIRONMENT: nature-based solutions for development
  • Clean, affordable ENERGY
  • Women's empowerment and GENDER equality
The role set out below will be a major part of raising the awareness and ultimate impact of all this work.
Learn more from their website https://www.undp.org/content/undp/en/home.html or follow at @UNDP.

Director, Advocacy, Marketing and Communications (within UNDP’s BERA) Role Profile

The Bureau of External Relations and Advocacy (BERA) is responsible for positioning UNDP as the world’s leading global development network, promoting its global authority and thought leadership on sustainable development and the interconnected issues of poverty, inequality, and climate change. BERA leads and supports UNDP in building and nurturing strategic relationships and alliances essential to achieving its mission. Creating strong political and financial backing for UNDP by providing partners and supporters with a clear understanding of what UNDP does and how our mission, capabilities and flagship services relate to them. The Bureau leads UNDP’s work on innovative and diversified partnerships and ways of financing the Decade of Action to achieve the Sustainable Development Goals. It is also responsible for global campaigns on critical development issues, which aim to inform government policies and build partnerships around high-impact solutions. BERA coordinates and sets corporate standards across the functions of partnerships, marketing and communications within UNDP and leads on internal communications.
The Bureau of External Relations and Advocacy is positioned around three service lines; Public Partnership; Advocacy, Marketing and Communications; and Private and Finance Partners, all working in close collaboration and coordination under the guidance of the Directorate and with the support of the Management Support Unit and Strategic Analysis and Engagement team.
BERA has a robust network of Representation Offices (Brussels, Copenhagen, Geneva, Tokyo and Washington D.C) and Regional Teams in five hubs (Africa, Arab States, Asia Pacific, Europe and CIS, and Latin American and the Caribbean) co-led with Regional Bureaux, all of which play a critical role in audience centric communications and management and strengthening of relationships with Public and Private Partners to help build a strong brand for UNDP within the local ecosystem.

Duties and Responsibilities

Summary of key functions:
  • Provide strategic, innovative and highly visible leadership to a high performing Advocacy, Marketing and Communications team to creatively advance the reputation, standardized public brand building and global visibility of UNDP
  • World class visionary leadership in cross functional and collaborative global marketing and advocacy initiatives.
  • Serves as a leading communications strategist to the UNDP Administrator and senior leadership team, working with key constituents and partners on corporate messaging, crisis and issues management and advocacy and thought leadership campaigning both internally and externally as appropriate
  • Lead the development and implementation of compelling and coordinated audience engagement strategy efforts across UNDP at the global, regional and country levels, ensuring the dissemination of guidance and appropriate level of capacity building within a strong network of communications assets across the organisation.
  • Strategic guidance of relevant technical teams with demonstrated knowledge of the digital landscape and hands-on leadership of social and digital, content development, and digital strategy for UNDP across multiple platforms to showcase global development impact of UNDP and its Partners.
  • Works closely with data and strategic analytics team and has a demonstrated ability to synthesize and utilize research, data, trends and performance metrics relative to UNDP to provide actionable insights to ensure an optimized advocacy, marketing and communications agenda within appropriate markets
  • Ensures engagement with and monitoring of the competitive media landscapes to identify press and thought leadership opportunities for UNDP Leadership and subject-matter experts, secure stories with media and ensure appearances in key strategic global events.
  • Leads the development and consistent execution of an internal communications strategy on a variety of platforms in an integrated way across the organization building a culture of staff engagement and internal capacity of UNDP brand ambassadors
  • Oversee the UNDP Goodwill Ambassadors programme and network of celebrities to amplify strategic messages and advocate for UNDP’s mandate.

Required Competencies

This role requires the competencies listed in the UNDP Competency Framework at Level 7 (https://intranet.undp.org/unit/ohr/competency-framework/SitePages/Home.aspx

Qualifications and Experience

  • 15 years of professional experience at increasing senior level in media, marketing, branding and/or advocacy communications.
  • Relevant experience in UN System Country Office setting or with similar multilateral development organization of similar size and complexity is desirable
  • A proven ability to effectively lead high profile global initiatives, experience with successful advocacy campaigns, digital communications, and outreach to diverse global and national audiences
  • Proven track record of success in generating and garnering media coverage for international development or international relations issues.
  • Experience leading teams who carry out best practices in digital communications, including web sites, editorial, media, video, blogs, and social media
  • Extraordinary communications skills – listening, influence, negotiation/persuasion, counsel.
  • Proven excellence in people management leading large dynamic teams.
  • Ability to effectively interact with and maintain strong working relationships with a broad array of stakeholders, including high-level officials, staff, the public, and the media
  • Proficiency in English and a second official UN language required.

Terms of Appointment

This is a full-time position with the successful candidate being contracted for 2 years, renewable, fixed term appointment. Salary is competitive and commensurate with qualifications and experience according to the UN Salary Scale. A pension plan, life and medical insurances are included in the benefits package.

How to Apply

If you wish to be considered for this position, please forward a copy of your CV in Microsoft Word format, along with any relevant documentation to Mr. Colm Ashe at [email protected] on or before 31 December 2020. All information will be treated in the strictest confidence as we pride ourselves on our professional service. We will revert to you as soon as feasible when we have reviewed your application.

SRI Executive is exclusively retained by  UNDP to undertake this assignment.

Application form